In 2009, Amazon had its sights set on entering India’s growing e-commerce market. They faced stiff competition from local giants like Flipkart and Snapdeal, but Amazon was determined to succeed. They invested heavily in building infrastructure and logistics capabilities, as well as launching programs to empower small sellers. Today, Amazon dominates the Indian e-commerce market, accounting for over 30% of all online sales. They continue to expand their offerings and innovate, such as their recent foray into pharmaceuticals. Through dedication and perseverance, Amazon has become a leader in India’s digital economy.
Amazon’s Journey to Dominating India’s E-commerce Market
"I remember getting an email from Amit Agarwal (SVP, India & Emerging Markets) in 2009 about plans to launch Amazon in India. I knew him as Jeff Bezos’ technical advisor at the time but had never met him. The idea of building an Amazon for India soun...

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